DEATHS AND SERIOUS INJURIES DOWN BY 72% AT FIXED SPEED CAMERA SITES AS PARTNERSHIP MARKS 10th ANNIVERSARY

17/09/2012 14:53:00

As the Kent & Medway Safety Camera Partnership marks its 10th anniversary, new research reveals that the number of people killed or seriously injured (KSI) has dramatically reduced at safety cameras sites on the county's roads.  

Latest figures from the Partnership show that deaths and serious injuries at Kent and Medway’s safety camera sites have fallen by almost 72%, down from 363 people in the three years prior to the yellow fixed safety cameras being installed to 103 people between 2009 and 2011.

Mobile safety cameras sites have also seen a reduction in the number of KSIs by 67% - down from 188 in the three year periods before the camera van sites were installed to 62 between 2009 and 2011.

The Partnership’s Communications Officer, Katherine Barrett, says: “Since the Partnership was formed in 2002 it has been committed to influencing and encouraging motorists on Kent and Medway’s roads to slow down, stay within the speed limit and help reduce the number of speed-related crashes and casualties. We are trying to do this through a combination of education, publicity and enforcement.

“Our latest research suggests that safety cameras are contributing to casualty reduction levels.  In real terms, the number of people killed or seriously injured at camera sites has been reduced by 386 people.”

This week the Partnership is launching a campaign to raise awareness of the reduction in casualties at safety camera sites.

Information boards will be going up at roadside camera sites across Kent and Medway clearly showing how many lives have been saved and serious injuries prevented at each site.

There are 77 fixed safety camera sites in Kent and Medway, all of which were installed at specific locations because of their history of speed-related crashes in which people have been killed or seriously injured.

“In the majority of areas, the message is getting through to drivers, though there are still some where motorists are failing to heed speed warnings, and where fatal or serious injuries have remained the same or slightly increased,” says Katherine. “But we regularly review the effectiveness of cameras at these sites and continue to explore other ways of reducing speeds and casualties.”

Over the past decade, the Partnership has worked tirelessly to dispel some of the myths surrounding the use of safety cameras – and while a minority of drivers still wrongly believe that cameras are only installed to make money, most now accept that they are beneficial to road safety.

According to a new survey by the Institute of Advanced Motorists*, the UK’s largest independent road safety charity, 82% of people think it is acceptable for authorities to use cameras, while 85% believe that cameras have contributed to the fall in road deaths since 1990.

For crash and casualty data CLICK HERE 


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